Nailing your visual branding is a superpower that can catapult your business to new heights.

✨ LIKE MAGIC, BUT REAL.

But let’s move away from huge successful corporations. Let’s bring it closer to home.

Every time you plan a coffee date, where do you go?

Why do you go there?

How about the local produce you buy?

Do you always grab the same glass bottle of local farm milk? 

How about this website?

What convinced you to click through and learn more about Vero Branding and Bring My Brand Yo Life? I am so glad you did, by the way!

There was probably a soothing color, an interesting shape, a thought-provoking word, a witty phrase that caught your eye and stole your heart. And, even if just for a brief moment, you were captivated, intrigued, interested.

You leaned in and decided this was worth more than just a second of your time.

You opened yourself up to a world of possibilities. One where you will be experiencing a transformation that brings you calmness, joy, excitement, happiness, health, and more!

Long pitches and detailed explanations are not going to stop the scroll here. You need something far more impactful and strategic to steal the spotlight - and your ideal customers’ hearts.

🍒 AND THE CHERRY ON TOP:

The Human Brain processes visual information 60,000 x faster than text.

That’s a lot of 0s. I’ll let that seep in for a moment.

GREAT–NOW WHAT?

If only you had access to a crystal ball to get all your branding questions answered.

You’d ask “what colors should my website be?”

And, within seconds, it would cloud up before flashing one time green, twice yellow, and end with black *dramatic background music*

Or...maybe there’s a cool deck of tarot cards you can buy online to finally help you gain clarity on what to do next.

You’d pull out a magical card and know exactly where to click on Canva - just like that!

You see, I have spent the past years working for top design and advertising agencies.

And if there’s one thing you need to know about agencies it’s that agency life is incredibly high-paced. I designed entire campaigns in a couple of days, created brand identities from scratch, and designed entire websites in a crazy short period of time. 

Seeing brand after brand put out the same-trendy-looking design time and time again, I realized that there's a gap between the understanding of what design is and the creativity in the process.

Let me explain more.

To put it simply, too many small businesses get swayed by pretty designs on Canva or Pinterest without giving much thought to how these designs align with their brand purpose. 

When you have a clear process, creating your visual brand identity will get your audience to stop, soak in the creativity, and ponder on the meaning behind what they see. Think about those times you stopped and contemplated a beautiful painting in an Art Gallery.

“But, Vero, I don’t have neither the time nor the energy to dive into another course, worksheet, program…”

Perfect. Because this isn’t just another course, worksheet, or program. In fact, I steer clear from calling it an online course at all!

What I’ve designed is an intentional online learning experience that will get you to reflect, gain precious branding insights, and feel empowered to move forward. 

You’ll gain access to knowledge I have acquired over years of experience, lessons learned, and working with some of the biggest brands out there.

WHAT'S INSIDE

MODULE ONE

Develop Your Brand Strategy

Every successful brand starts with a well-thought-out strategy. And every successful strategy is intentional, thorough, and actionable.

In this module, we are laying a strong foundation for your brand to be built on. So that you are not only creating your brand for today, but also the years ahead.

MODULE TWO

Master The Brand Fundamentals

My grandma used to say that you can’t make lip-smacking Moqueca until you’ve mastered the basic ingredients - only then can you spice it up to your liking.

In this module, we are taking vovo’s advice and applying it to the world of branding. We’ll dive into the ins and outs of wordmarks, logos, colors, and fonts, the brand fundamentals to creating your unique brand identity.

MODULE THREE

Build Your Brand Kit

Want to have Lululemon's-level consistency in your branding? Your Brand Kit will get you there!

In this module, you’ll learn how to create your unique and easy-to-follow brand kit that you can refer to when designing your website, social media, prints, and any other marketing efforts. Save time, be inspired, and make brand consistency easy. 

BONUS MODULES

BONUS #1

Build Your Brand Guide

The Brand Guide, a.k.a, the Brand Bible. You already have a Brand Kit to rely on for all things design, so what’s a Brand Guide fo, you ask?

Well, a Brand Guide goes much deeper that that. It contains the essence of everything you do and why you do it. In other words, it covers your unique brand strategy,

This is the secret weapon you’ll be holding on to at every business meeting, ready to flip it open whenever things go sideways!

BONUS #2

Build Your Website

Banging your head against the keyboard everytime you attempt to build your website? It ends now!

In this bonus module, I’ll help you build your website from scratch on Squarespace. We’ll move slowly, step-by-step, so that you no longer feel confused or overwhelmed by this whole affair.

I’ll even help you to add some great copy to help convert your website readers too! 

BONUS #3

Keep Track Of Your Brand

What does it mean to be intentional in your branding? The word intention implies that every decision you make and every next step you take, is done with a clear idea of what you want to achieve.

In this module, I will help you infuse your branding with intention by using a tracking method that have never let me down.

You’ll never second-guess whether you are doing the right thing ever again!

AND DID I MENTION

Years of branding experience have made me quite the branding pro.

Let me be honest - I was not born with magical designing skills.

 I did not rank top of the class at University. I was not the worst designer - that’s for sure. But I did not grab my teacher’s attention from day one.

And I was never told I would end up working on campaigns for Coca-Cola. Or eBay. Or  Capital One, MD Anderson, Johnson & Johnson, AT&T, and many more, for that matter.

I worked with some of the biggest companies in the world, on some of the most challenging branding projects.

And throughout all my time learning and working in design and branding, I was exposed to valuable lessons that guide me to this day as an independent brand designer. During those years, I grew a little bit more, I designed a little bit better, I became more confident, and my creativity would flow through without fear of failing.

Now, my work has been featured in Forbes, Vogue, People Magazine, Saks Fifth Avenue, and amongst other places. I have been invited to teach branding in Masterclasses and have had the opportunity to design branding for brands that I truly care about.